(WJHL) – For the third year in a row, Toys-R-Us is opening its doors for 30 hours straight from Thanksgiving Day into Black Friday.
The holiday sale is for most Toys-R-Us stores across the country.
Employees at the Johnson City location say they will most likely open their doors as early as 5:00 p.m. in the morning on Turkey Day.
The company has been open on Thanksgiving since 2009.
However, Thanksgiving Day openings have seen a backlash. Some shopping centers and store chains are keeping their doors closed to raise employee morale and focus more on Black Friday shoppers.
Shoppers are expected, nationally, to spend more than a trillion dollars this holiday season.